Intranet case study sneak preview: PepsiCo employee videos

There’s a reason why YouTube is one of the most flocked-to websites on the planet (second or third in traffic only behind parent Google, depending on the measuring stick): people want video. They crave it.

Are employees not users too? Sadly, given the allocated funding to the corporate website versus the corporate intranet, employees matter far less, in most organizations.

PepsiCo Video Library for Employees
PepsiCo intranet Video Library for Employees

PepsiCo is not one of those companies: employees are key to the company’s success, and internal, employee videos are a quickly emerging staple on the PepsiCo intranet.

PepsiCo will be walking through their intranet, and their use of social media, including their employee video center, on November 10, 2011, at the Intranet Global Forum in New York City, NY.

Learn how PepsiCo:

  • Manages and delivers employee videos
  • Encourages employee to submit their own videos
  • Juggles video with other social media tools on the corporate intranet

A few seats are still available for the Intranet Global Forum, and not expensive at all. Register online for the Intranet Global Forum 2011.

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