I bet you thought I was going to tell you what technology to buy (or download for free) to power your intranet 2.0? I wouldn’t know where to begin…
There are now thousands of social media technology solutions in the market; a few hundred credible solutions; dozens of strong emerging vendors of note (social media leaders). There is no answer to the question, вЂњWhat are the best 2.0 technologies or technology platform?вЂќ Does a tree fall in the forest?
Intranet 2.0 solution leaders by market share (Intranet 2.0 Global Survey)
The best intranet 2.0 technology to invest in is the best technology that fits your particular requirements вЂ“ business, technical, functional and cultural requirements. Choosing Microsoft SharePoint (MOSS) would be a safe bet вЂ“ if you can afford it, donвЂ™t mind its technical and functional limitations, already have invested in a Microsoft technology stack, and arenвЂ™t looking for a вЂwowвЂ™ from your social media efforts. But what if you want something more functional without the massive sticker price?
For the record, last yearвЂ™s Intranet 2.0 Global Survey found that there is only one clear Intranet 2.0 technology leader: Microsoft SharePoint. After MOSS, and factoring out free or open source solutions, the market is extremely fractured:
- 47% of organizations with 2.0 tools are using Microsoft SharePoint (MOSS 2007)
- Facebook is being used by employees (employee groups) in 20% of organizations
- Seven have market share of more than 4% led by MediaWiki (17%) and WordPress (16%)
- Vendors (вЂњothersвЂќ) that have less than 4% market share are present in 38% of organizations
Learn more about the 2.0 market, and who’s doing what on their intranet by reading the full results of the Intranet 2.0 Global Study.